How to transform competitiveness into collaboration within your organization

By Kathy Zant

Co-workers collaborating together

Competition can be a key part of interpersonal dynamics when leading a group of high performers. It just comes with the territory. 

Leading a group of highly competitive individuals can be both a blessing and a challenge. Competition can drive innovation and productivity for high performers. However, when one group or person wins more often than others, it can also hinder collaboration and team cohesion.

Encouraging competition can be healthy, to a point. Leaders must understand competitive dynamics to encourage the positive effects of competition and look for signs of problems. 

The benefits of competition

Competition can be incredibly beneficial for a healthy team. Benefits include:

Increased motivation. Inter-team competition can energize employees and provide a shared goal, boosting overall motivation and employee engagement.

Enhanced team cohesion. Internal team bonds often strengthen when competing against other teams as members unite towards a common purpose.

Improved performance. The desire to outperform other teams can drive innovation, efficiency, and higher-quality work.

Skill development. Competition often pushes teams to learn new skills or improve existing ones to gain an edge.

Cross-functional learning. Teams may learn from each other’s strengths and strategies, leading to organization-wide improvements.

Fun and excitement. Healthy competition can add fun to the workplace, improving morale and job satisfaction.

Breaking silos. Competition between teams can encourage interaction and communication between departments that might not typically work together.

Increased productivity. The desire to win can spur teams to work more efficiently and effectively.

Recognizing when competition goes too far

While healthy competition can drive a team to excellence, leaders must recognize when competitiveness has crossed the line into detrimental territory. Here are some red flags and warning signs to watch for:

Decreased communication

  • Team members become reluctant to share knowledge or resources
  • Individuals hoard information to maintain a perceived advantage
  • Reduced transparency in work processes and outcomes

Increased conflict or tension

  • More frequent arguments or disagreements among team members
  • Passive-aggressive behavior or open hostility
  • Difficulty in reaching consensus during team discussions

Undermining behavior

  • Team members criticize or belittle each other’s work
  • Attempts to sabotage colleagues’ projects or take credit for others’ ideas
  • Spreading rumors or gossiping to discredit others

Decline in team morale

  • Decreased enthusiasm for team projects or activities
  • Reduced participation in team meetings or social events
  • Increased stress levels and burnout among team members

Focus on individual over team goals

  • Team members prioritize personal targets at the expense of team objectives
  • Reluctance to assist colleagues or contribute to shared projects
  • Celebration of individual achievements while downplaying team successes

Unethical behavior

  • Bending rules or cutting corners to get ahead
  • Misrepresenting results or performance metrics
  • Withholding crucial information from team members or leadership

High turnover 

  • Increased frequency of team members leaving the organization
  • Difficulty in retaining top talent due to a toxic competitive environment

Resistance to collaboration

  • Team members consistently prefer to work alone rather than in groups
  • Difficulty in implementing collaborative tools or processes
  • Lack of volunteering for team-based projects or initiatives

Decreased innovation

  • Reduction in new ideas or creative solutions
  • Fear of sharing incomplete or imperfect ideas due to potential criticism
  • Stagnation in problem-solving approaches

Customer complaints

  • Increase in external complaints about team performance or deliverables
  • Inconsistent quality of work due to lack of cooperation
  • Missed deadlines or project failures resulting from poor teamwork

As a leader, it’s essential to stay vigilant and address these warning signs promptly. Regular check-ins with team members, anonymous feedback surveys, and close observation of team dynamics can help you detect these issues early. Remember, the goal is maintaining a balance where competition drives performance without undermining collaboration and team cohesion.

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Strategies for fostering competitive collaboration 

If you’re leading a team of competitive high performers, there are ways to ensure that competition is a healthy aspect of your team’s interactions rather than negative. As a leader, you set the standard. 

Set clear team goals

Establish objectives that require collective effort. When leaders tie individual success to team success, competitive team members are more likely to work together to achieve that win. For example, implement project milestones that can only be achieved through collaboration or set team-based KPIs alongside individual ones.

Encourage knowledge sharing

Create opportunities for team members to share their expertise. You can set up regular “lunch and learn” sessions, where individuals present their skills or recent achievements. Implement a mentoring program, pairing seasoned team members with newer ones. Mentoring not only shares knowledge but also builds relationships.

If a team member finds a certain level of success and is a top performer, ensure you set them up to extrapolate their win to the rest of the organization. “If you win, you share” could be a motto for ensuring that knowledge, experience, and innovation aren’t locked into one or two high performers. 

Celebrate collaboration 

While individual recognition is important, emphasize team achievements. Consider rewards that benefit the entire team, such as group outings or shared bonuses for meeting collective goals. Leaders can encourage individuals to support their colleagues’ success and their own.

Don’t do this instead of individual recognition, however. Everyone wants recognition for their achievements and impact. But ensure that everyone knows that you, as a leader, value collaboration and cross-organizational collaboration. If your team knows you value it, they’ll make efforts to ensure they collaborate.

Facilitate team-building activities

Organize events requiring teamwork outside regular work tasks, from escape rooms to charity events. These activities help build trust and camaraderie, which can translate back into the workplace.

Also, these team-building activities can indeed be competitive. Smaller teams that compete in non-work activities can work out some of that competitiveness in a healthy way while bringing groups into better alignment. 

Effective communication supports collaboration

Encourage team members to share their ideas and concerns freely. Teach and model active listening skills. Instead of always trying to “win” conversations, team members should aim to understand and build upon each other’s ideas.

Leveraging individual motivations

Recognize that each team member brings unique skills and Motivational Dimensions to the table. Assign roles and tasks that play to individual motivations while requiring interaction with others. This approach allows competitive individuals to shine while necessitating collaboration.

Encourage empathetic communication

Each team member, with unique motivations, has a preferred way of understanding the organization and tasks at hand. Encourage effective communication by ensuring your teams understand each other’s Motivational Dimensions. Once your entire team understands their individual MCode, the next step is understanding each other.  

Manage conflict constructively

Conflicts are inevitable in competitive environments. Establish clear processes for resolving disagreements constructively. Teach team members to focus on issues rather than personalities and approach conflicts with a problem-solving mindset. Conflicts can lead to better solutions and stronger team bonds when handled well.

Lead by example

As a leader, your behavior sets the tone for the team. Demonstrate collaborative behaviors in your own work. Publicly acknowledge and appreciate teamwork. Show how you value input from all team members and how collective effort leads to better outcomes.

Conclusion

Transforming a highly competitive team into a competitively collaborative powerhouse doesn’t happen overnight. It requires consistent effort and a shift in mindset. By implementing these strategies, you can create an environment where team members channel their competitive drive into collective success. 

Remember, the goal isn’t to eliminate competition but to harness it in service of collaboration. With time and persistence, you can build a team that’s not just individually brilliant but also powerfully cohesive.

If you’re looking to bring Motivation Code to your competitive teams for better collaboration, reach out to our team. We’d be happy to consult on the benefits of Motivation Code for better communication, better leadership, and better retention.

Written by Kathy Zant

Kathy Zant is a content creator focused on helping people find empowerment through greater self awareness. As a Visionary, she is a twenty-year veteran of the tech industry in both highly technical and marketing roles. Kathy is happiest helping people see what's possible.

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