High-performing cultures and successful teams are driven by high-performing leaders
Leaders are at their best when they truly see the individuals on their team, recognize their unique value, and harness their motivations and strengths to unleash peak performance, develop a cohesive team, and achieve remarkable outcomes.
Leaders impact employee engagement, loyalty, and retention
For small and large companies alike, employee disengagement is a serious problem. When disengaged, low performers hide and hold organizations back, and high performers die a death of 1,000 cuts and eventually walk out the door. Disengagement negatively affects team culture, morale, and performance, and if not correctly quickly, ramifications can be long-lasting.
The best way to prevent disengagement is to level up leaders.
The most successful organizations know that building a high performance culture happens from the top down. An investment in developing leaders and elevating leadership skills is an investment in employee engagement. Leaders create employee experiences and the quality of those experiences are what determines how hard employees work, how satisfied they feel, and how long they stay.

Employees become better problem solvers, critical thinkers, strategic communicators, and powerful collaborators when leaders recognize and use the value they are uniquely motivated to contribute.
Leadership development helps every employee succeed
When organizations develop stronger, more confident leaders, and leaders are given the tools to better understand their employees and teams, everyone thrives — work gets better for those at the top, those at the bottom are empowered to level up, and teams rally around shared goals to exceed all expectations.

Great leaders inspire employees, galvanize teams, and influence attitude and behavior to spark high performance and spur transformation company-wide.
They set employees up to succeed by tapping into and optimizing motivation for personal growth and professional development. Their approach:
- Ensures employees feel seen, appreciated, and able to contribute their best.
- Helps teams strengthen connections, improve empathy, minimize friction, and increase productivity.
But what makes a leader effective? And how can you become a more effective leader?
Individualized Leadership
Effective leaders tailor their leadership approach
Leaders cannot make the mistake of assuming all employees think about or approach their work in the same ways. What motivates one person to engage, work hard, stick with it, and achieve a goal isn’t the same for someone else.
What energizes Joe to go all in might drain Sarah and cause procrastination — and if you don’t know the difference and apply a one-size-fits-all approach in how you lead them, Joe will succeed while Sarah will struggle.
Leaders must understand that every employee needs something different to achieve high performance — and every team is as unique as its people.
This means they must personalize leadership to match the employee and team being led. It sounds complicated. It feels like a big hill to climb. But it doesn’t have to be.
It’s easy with Motivation Code.
When leaders gain access to MCode results for their teams, through gift assessments, Job Fit Reports, Team Workshops, or our Pulse! employee engagement software, they gain everything they need to individualize their leadership approach and…
- Tailor their communication with new language that speaks to an individual’s motivated abilities and natural advantages.
- Customize meaningful talent development strategies for each employee with opportunities they enthusiastically engage in.
- Personalize the way they assign projects to individuals and teams to gain quick buy-in, get their best work, and drive outstanding outcomes.
- Design work experiences that drive happiness, satisfaction, and fulfillment.
Productive Workflows
Effective leaders leverage Motivational Flow
To move fast, do more, and turn big visions into reality, employees need to find their groove — that sweet spot of flow where they immerse themselves in their work, do their best with the least effort, and achieve their full potential.
At Motivation Code, we call that Motivational Flow. It’s how someone is wired to contribute the most value and the state of being where employees are highly engaged and motivated to give it their best, leap over obstacles, and accomplish bold goals.


Leaders + MCode
With MCode, leaders learn each employee’s unique Motivational Flow — what makes their work interesting, how they prefer to work, and what makes going all in worth it.
This gives them the ability to:
- Leverage employees’ natural strengths, preferences, and motivators individually and within a team.
- Contextualize roles and responsibilities to align with an employee’s Motivational Flow, and create more ease.
- Build a burnout-resistant culture and balanced work environment.
- Empower employees to take ownership of their engagement and shift how they think about their work.
- Unify teams around shared objectives and consistently drive high performance and extraordinary outcomes.
Outstanding Outcomes
Effective leaders create motivated assignments
Everyday leaders give their people and teams assignments — things to do, tasks to complete, objectives to meet, and goals to achieve…
Get it wrong and people are…
- Unengaged and drained by their work.
- Unmotivated, distracted, and moving slow.
- Struggling to care and procrastinating.
- Dreading work and the day ahead.
- Under-performing and cracking under pressure.
- Put at a disadvantage and set up to fail.
- Feeling insecure, incapable, and stressed.
Get it right and people are…
- Engaged and energized by their work.
- Motivated, in the flow, and moving fast.
- All-in, excited, and building momentum.
- Looking forward to work and the day ahead.
- Over-delivering and thriving under pressure
- Given an advantage and set up to succeed.
- Feeling secure, capable, and confident.
MCode helps leaders understand how people think about work. It reveals the why behind decisions and actions, gives context to communication styles, and explains what they need to contribute maximum value.
With this understanding, leaders can use motivational language to craft assignments their people can’t wait to sink their teeth into.
The notion of motivated assignments is all about shaping projects to align with an individual’s Motivational Flow, and using motivational language to assign those projects. It’s leaders pitching to an employee’s sweet spot and setting them up to be extraordinary.

And here’s the good news!
When leaders and their teams take the MCode assessment, do a Team Workshop, and use Pulse! to monitor motivation and engagement over time, they gain the language and tools needed to quickly and easily craft motivated assignments.
No more guessing what to say and hoping the message was clear. Instead, leaders know exactly how to lead and speak to each member of their team to inspire greatness.
MCode stories
Better leaders build better companies by using Motivation to engage employees, inspire teams, and win more often
MCode workplace tools provide a powerful framework for understanding individual and team dynamics on a deeper level.
When leadership is approached through the lens of motivation:
- Leaders better understand who they are as leaders, and how they can use their natural advantages and strengths to be more deliberate, dynamic, confident leaders.
- Leaders gain insight into what individuals need to perform at their best, and how their strengths, motivations, and preferences converge, intersect, and diverge with those of their teammates — and how to prevent burnout.
- Leaders discover potential drivers and derailers of team success and gain the ability to predict where teams will experience ease and flow and where they will encounter challenges and conflicts.

We know it sounds too good to be true, especially after so many other assessments have left you wishing for more. Rest assured, our story-based assessment has been called “scary accurate” and “life-changing” by even the biggest skeptics.
Maybe it’s because we didn’t just make this up.

The MCode assessment was developed 60+ years ago
Motivation Code is an evidence-based motivational work assessment that is powered by science, behavioral research, the evaluation of millions of achievement and fulfillment stories, and decades of study on intrinsic motivation and high performance.
For years, it was only facilitated through 1:1 interviews, and its impact was a best-kept secret and limited to executives and leaders. But with technology, we’ve expanded and scaled the MCode assessment and a suite of motivation-driven products for leaders at every level and teams of all sizes, in any industry or vertical worldwide.
Today, leaders and their teams can tap into MCode’s 8 Dimensions and 32 Motivations to work better together.
Smart leaders book MCode team workshops
When leaders book an MCode team workshop, everyone benefits. Leaders learn to individualize their management approach, teams learn to work better together, move faster, and achieve more, and every individual discovers what they need to feel deeply satisfied and fulfilled by their work.
Cultivate better leaders and build better teams in just three steps:
Step One
Every member of your team takes the MCode assessment (at a discount) to discover their MCodes and gain insight into who they are, what drives them, how they contribute value, and what they need to succeed.
Step Two
Results are articulated in a custom Team Motivational Map depicting your team’s concentrations and gaps, and the training workshop content is tailored to your team’s unique motivational makeup.
Step Three
A Certified MCode Executive Coach leads you and your team through interactive workshops that guide you and your team through understanding and applying MCode insights as a cohesive team.
Pulse! helps leaders keep employees engaged
Motivation isn’t static. It shifts as work responsibilities shift, projects change, and career goals develop. That’s why we created Pulse! — employee engagement software that helps organizations boost engagement, keep employees performing at their best, and retain top talent.
Employees complete a simple monthly motivation check-in and leaders receive real-time individual and team engagement data like who is thriving, struggling, or feeling unmotivated or stagnant.
Leaders gain tools to tailor their communication to each team member, assign projects based on who will be most energized by the work, and frame assignments so they are engaging and exciting.
Organizations track motivational trends and employee engagement over time, to identify employees and projects at risk of burnout or disengagement before it becomes a problem and people quit.
Let’s talk about your leadership…
Share MCode with your team
Learn about equipping your leaders with our suite of motivation-driven tools
Better leaders build better teams!
Reach out to learn how MCode can make your leaders more effective, managers more confident, and teams more efficient.


