Become a Certified MCode Coach!
Professional coach training and certification in the Motivation Code framework, the MCode assessment, and the analysis and application of human motivation
Differentiate your coaching, amplify your impact, and grow your coaching practice by becoming a Certified MCode Executive Coach.
For coaches and leaders seeking to enhance capabilities, credibility, and business prospects, the Certified MCode Coach Training Program provides in-depth instruction and guidance on using the MCode assessment to drive high-impact, transformational breakthroughs for individuals and teams.
As a Certified MCode Executive Coach, you’ll become a Motivation Code expert, receive professional-level tools, and gain the ability to conduct 90-Minute MCode Impact Sessions and Team Workshops that help clients unlock the full potential of their MCode assessment results.
You’re ready to help others experience work at its best and live life at its best
You’ve committed to coach training, pursued coach certifications, spent countless hours coaching clients, and invested in building your coaching business. You’re a fantastic coach or you know you have the potential to be fantastic.
But the industry is crowded, competition is fierce, and it’s more difficult than ever to stand out and get new clients to choose you. It also feels harder to communicate the true ROI of coaching because so much of your success relies on clients sticking with their coaching and doing the work.
You know something needs to change…
You might be wondering if there is some secret trick those coaches with loads of success stories and testimonials know that you don’t. Maybe you’ve even tried other assessment tools like MBTI, CliftonStrengths, BigFive, DISC, Kolbe, or Enneagram to level up your coaching and add tangible credibility to your work.
We get it.
Integrating assessments into your coaching process provides a deep, objective understanding of who is being coached and establishes a clear baseline for how to coach them effectively.
The thing is… Most personality assessments are subjective, typing exercises based on self-reporting. They stick people into predefined boxes that are only sort of accurate, only sort of relevant, and often aspirational. And do you really feel confident basing your coaching on “sort of correct” results? We don’t think so. Success for you and your clients depends on the accuracy of the assessment tool powering your coaching.
You know motivation is the missing magic…
As a coach, you want to help people unleash their full potential or change businesses, leaders, and teams for the better. You want to help people find deep satisfaction in their work, achieve the goals they set, and live rich, happy, fulfilling lives.
And to do that you need to know…
- What makes a person come alive — what lights them up, gives them energy, sparks their interest, and moves them to action.
- What motivates and demotivates them to engage, keep going when things feel hard, and turn goals and dreams into reality.
- What they need to get into that sweet spot of flow, where they get lost in what they’re doing, time flies by, and they thrive.
And that clarity can only be achieved when you move beyond strengths and personality types, and embrace motivation.
When you discover how someone is motivated, which is exactly what the MCode assessment reveals, you learn what drives their thoughts, feelings, decisions, actions, and yes, excuses — and that lays a powerful foundation for transformational coaching experiences.
When clients discover what makes them come alive it changes everything
Motivation Code helps you connect people with who they’re meant to be, what they are uniquely purposed for, and the natural motivational strengths and advantages they carry deep inside. The closer a person’s work, activities, relationships, and goals align with their Motivations, the more likely they are to perform at their best, shine bright, live up to their full potential, and live a joyous, full-out life.
These days people are under enormous pressure — pressure to maximize productivity, produce extraordinary results, perform on command, always be on, always be fully present, cater to everyone around them, and somehow also achieve work-life balance. It’s exhausting. It’s sucking the life out of people and burning them out.
Thankfully, as a coach, you have the power to facilitate change.
You can help people get out of races they never wanted to run, tap into their unique blend of Motivations, and rediscover who they are, what makes them happy, and what lights them up. And when they can do that, anything is possible.
Motivation is the coaching secret sauce you’ve been looking for.
You may have just discovered Motivation Code, but the MCode assessment isn’t new. Recruiters, headhunters, executive coaches, and leadership consultants have used our story-based assessment for 60+ years. It’s powered by validated science, behavioral research, and decades of study on motivation and high performance — and for many years, it was only facilitated through personal 1:1 interviews.
But 1:1 interviews aren’t scalable so we added technology to make Motivation Code available to coaches like you. We’re still innovating today and for the first time ever, certifying coaches in our body of work, motivational methodology, and MCode assessment — and providing professional tooling, training, and resources to use with coaching clients.
Start Your MCode Coach Certification!Become a better coach and build a better coaching business
Coaches who use the MCode assessment gain a detailed understanding of what energizes their clients, what they find fulfilling, and why they sometimes struggle to achieve their goals. This level of insight empowers coaches to design deeply personalized, highly effective coaching strategies that drive long-lasting impact, desired results, and fantastic success stories.
As a Certified MCode Coach, you can…
Differentiate your coaching
Stand apart from other coaches by adding MCode to your coaching practice, learning advanced motivational coaching techniques, and developing expertise in the practical application of MCode results.
Develop your coaching methods
Gain a detailed and nuanced understanding of what drives your clients’ thoughts, feelings, decisions, actions, and excuses so you can confidently coach them through personal or professional challenges.
Strengthen client relationships
Build trust and rapport, connect empathetically, and ensure clients feel seen, understood, and valued by acknowledging who they are, their natural advantages, what moves them, and why it all matters.
Facilitate lasting transformation
Help clients create long-term change, achieve results, and feel satisfied with their coaching experience by aligning their goals with their Motivational Flow and coaching them through motivational blind spots.
Increase your coaching impact
Use clients’ unique motivational profiles to tailor your coaching approach and lead insightful, meaningful coaching conversations that inspire engagement, resilience, breakthroughs, and achievement.
Boost professional credibility
Demonstrate a commitment to personalized, results-driven coaching experiences by using a scientifically grounded, evidence-based coaching methodology as the foundation of your coaching and business.
Who is Certification for?
MCode is used by professional coaches, personal and professional development pros, and business leaders to empower and better guide, manage, and lead their clients, teams, and employees. Coaches using MCode are experiencing resounding success with individual clients, teams, and entire organizations — and now we’re making it official with the opportunity to get MCode certified.
MCode Coach Certification is perfect for:
- Professional coaches
- Career counselors and consultants
- Learning and development professionals
- HR professionals
- Relationship-driven consultants
- Growth driven leaders
- Personal development professionals
- Professional development facilitators
When you become a Certified MCode Coach, you gain access to a powerful, robust certification program for coaches, extensive training on the Motivation Code framework and MCode assessment, and how to incorporate intrinsic motivation into your coaching.
You also gain access to professionally designed resources and tools you can use to guide others to significant, meaningful breakthroughs and greater satisfaction and fulfillment using the insights from their MCode assessment results.
MCode Coach Certification Program Outcomes
Comprehensive understanding of MCode’s 32 Motivations and 8 Dimensions so you can confidently lead clients through an exploration of their Motivational Dimensions, Top 5 Motivations, and Stacked Motivational Ranking.
The facilitation of powerful coaching sessions that help clients recognize potential blind spots and avoid the pitfalls of leaning too far into their Motivations so they can fully express who they are and unleash their full potential.
How to use MCode assessment results in your coaching to help clients understand how they are wired for success, what unique value they are purposed for, and what drives their thoughts, feelings, decisions, actions, or lack thereof.
Empowering clients to use their MCode reports to improve self-awareness and communication skills, speak confidently about what they need to succeed, and shine bright at work, in meetings, and during interviews.
Why, when using strengths and doing something they’re good at, will an individual sometimes immerse themselves in work, shine bright, and knock it out of the park, and other times procrastinate and struggle to engage.
Helping clients understand how they show up in the world and at work, how they are perceived, and the positive and negative dynamics they will face in specific types of work, or while working or interacting with specific types of people. (People who are motivated in different ways.)
Extensive knowledge of intrinsic motivation, including what drives someone to perform at their best, the roles an individual’s most and least prominent MCode Motivations play in how they think and feel about their work, and how to help others identify and tap into their Motivational Flow.
Advanced coaching techniques to make your coaching more sticky, resonant, and impactful and help clients not only set meaningful goals but stick with them so they can achieve fulfillment and success in their personal and professional lives.
How to offer and lead transformational 90-Minute Impact Sessions and Team Workshops with clients. You’ll learn to use MCode results to highlight strengths and competitive advantages, illuminate potential friction and create more cohesive teams, and reveal highly relevant, actionable insights for individuals and leaders of teams.
Get started right now!
Unlike other coach training and certification programs, you don’t have to wait to start! You can sign up to become a Certified MCode Coach and begin your training today for just $2,999.
We are so excited for you to gain the ability to use MCode in your coaching practice, offer MCode assessments, and professionally conduct MCode Impact Sessions and Team Workshops. That’s why we don’t make you wait for other coaches to sign up to start developing your MCode specialization. You can start today!
The Certified MCode Coach Training Program follows a two-part hybrid learning format…
Part 1:
Individual self-paced training
Your certification begins with 6 hours of foundational training in human motivation, the Motivation Code framework, MCode assessment, and dozens of practical applications. Work at your own pace through the online lessons and complete quizzes along the way to validate your understanding.
Part 2:
Observation, practice, and review
Time to put your newfound knowledge to work with some hands-on practice! Under the guidance of an MCode Mentor, you’ll learn to conduct 90-Minute Impact Sessions, as well as virtual and in-person Team Workshops, receiving feedback along the way to help you develop competence as an MCode Coach.
Upon completion of your coach training and hands-on coaching evaluation, you’ll be eligible to earn your official MCode Coach Certification!
Lead workshops that unlock hidden potential in high-performing teams
As a Certified MCode Executive Coach, you’ll expand your coaching practice with the ability to host workshops that help teams work better together and drive business growth. You’ll gain the specific MCode expertise and workshop facilitation skills necessary to empower team leaders and drive team breakthroughs.
MCode Coach Certification provides coaches with comprehensive training on:
- Hosting MCode team workshops.
- Setting expectations and working with team leaders.
- Preparing leaders and teams to participate fully.
- Navigating team dynamics and team cohesion.
- Using and explaining MCode assessment results and Team Motivational Maps.
- Facilitating interactive activities and exercises.
- Helping leaders and teams perform at their best and work better individually and as a team.
Becoming a Certified MCode Executive Coach
When your MCode Coach training and certification are complete and approved, you’ll receive an official certification letter, certificate, and digital badge suitable for sharing. You’ll also benefit from ongoing support and mentorship from MCode Mentors, new revenue opportunities, and access to exclusive MCode tools, tips, and resources.
Tuition alone does not entitle you to certification. MCode Coach Certification requirements include:
- Completed all coach training lessons in our online student portal and passed all coach training exams.
- Demonstrated a foundational understanding of human motivation, the Motivation Code framework, the MCode assessment, and its practical application.
- Conducted at least three 90-Minute Impact Sessions with clients, observed by your MCode Mentor, and applied the feedback provided.
- Observed, assisted, and led at least three MCode Team Workshops with clients, observed by your MCode Mentor, and applied the feedback provided.
- Earned final qualifying approval from your MCode Mentor.
Ready to elevate your coaching business by becoming a Certified MCode Coach?
As a Certified MCode Coach, you can show up as the brilliant, amazing, insightful coach you are, and coach clients with confidence through impactful transformations to a better, brighter future.
When clients truly see themselves, understand who they are, and know how to bring their best to the table in every situation, the dynamics of their work and lives change dramatically. Knowing their MCodes empowers clients to embrace who they are, unleash their full potential, claim their unique value, and step into the greatness they are meant for.
Get started today…
MCode Executive Coach
Get everything for $2,999!
As a Certified MCode Executive Coach, you’ll become an expert in the Motivation Code framework and gain the skills and knowledge to help individuals, teams, and organizations leverage intrinsic motivations to drive powerful personal and professional success.
- In-depth study of the MCode framework, including principles, methodologies, and real-world application for individuals and teams.
- Detailed exploration of the 8 MCode Dimensions and the 32 MCode Motivational Themes, providing a deeper insight into the unique aspects of each.
- Strategies for personalizing your communication strategy and tailoring your coaching approach for each client, based on their MCode.
- Training and mentorship in conducting 90-Minute Impact Sessions with clients to help them unlock the potential of their MCode assessment results.
- Advanced training in Dimensional dynamics, including areas of synergy and friction, plus techniques for predicting and mitigating conflicts.
- Training and mentorship in conducting both virtual and in-person Team Workshops to help unlock the hidden potential of high-performing teams.
Plus, these exclusive benefits:
- Display your Certified MCode Executive Coach certificate and digital badge.
- Display the official MCode logo on your website.
- Premium listing in the MCode Certified Coach Directory.
- Early access to future MCode courses and training.
- Ongoing support and mentorship from MCode Mentors, as well as new revenue opportunities.
- Discounts and access to exclusive MCode books, workbooks, tools, tips, and resources.
Certified MCode Coach
Get the fundamentals for $999
If you’re only interested in one-on-one coaching and not conducting Team Workshops, this abbreviated track will provide you with a foundational understanding of the MCode framework and equip you to conduct 90-minute Impact Sessions with your clients.
- In-depth study of the MCode framework, including principles, methodologies, and real-world application for individuals and teams.
- Detailed exploration of the 8 MCode Dimensions and the 32 MCode Motivational Themes, providing a deeper insight into the unique aspects of each.
- Strategies for personalizing your communication strategy and tailoring your coaching approach for each client, based on their MCode.
- Training and mentorship in conducting 90-Minute Impact Sessions with clients to help them unlock the potential of their MCode assessment results.
Plus, these additional benefits:
- Display your Certified MCode Coach certificate and digital badge.
- Display the official MCode logo on your website.
- Listing in the MCode Certified Coach Directory.
- Discounts and access to exclusive MCode books, workbooks, tools, tips, and resources.
*The basic Certified MCode Coach Training is a perfect way to get started. You can upgrade to Executive Coach Training whenever you’re ready to tap into more opportunities!